Latest from the OPO world

A Revolution in Expressive Fashion, Fueled by AI


In a world where creativity knows no bounds, Studio Eyewear brings a groundbreaking revolution to the high fashion eyewear industry. In the fall of 2023, Studio Eyewear embraces the new technology to create a new kind of AI-generated campaign images, combining the very physical eyewear frames designed by Anna Mälstad in the studio in Malmö, with a visual AI dream world.

Easter hunt!


Easter time! During the 29th of March and 6th of April you can find cute easter characters in the OPO web shop. Search for bunnies, chickens and easter witches...

Welcome Jacob!


Our warehouse is growing – with a new colleague!

New! Models added to the KunoQvist collection


Time for this season's second release from KunoQvist! 6 new models are added to the current collection.

Designed in Malmö!


OPO Scandinavia’s design department is located in Malmö where creative director Anna Mälstad and the designers Gustav Kristensson and Anna Hörling works. All designers with long experience and great knowledge. Today no less than 8 brands are designed at OPO Scandinavia: Studio Eyewear, KunoQvist, Young, F22, WeSC, NPS, Kalevala and Balmuir.

Valentine's Day competition during February


Participate in OPOs Valentine's day competition on Instagram and win a sweet gift for you shop! And a great way to share some content on you own social media.

OPO Scandinavia supports, through the YOUNG brand, the research into type 1 diabetes


The number of children developing type 1 diabetes are increasing in the Nordic countries. Despite modern technology and better treatment, type 1 diabetes often leads to severe sequelae and a shortened life. The only thing that can lead to a cure is research.

Find Santa!


The countdown to Christmas has begun! Between December 1st and 22nd there is a hunt for Santa in OPO's webshop.

Magical winter images in collaboration with Kimberley Kitti


Kimberley Ahlström Kitti has once again created beautiful and atmospheric images for KunoQvist which will be published during December.

The NPS-family is growing!


OPO Scandinavia can now offer a new product in our popular NPS-range: the NPS Suncovers.