Designed in Malmö!2023-03-03
OPO Scandinavia’s design department is located in Malmö where creative director Anna Mälstad and the designers Gustav Kristensson and Anna Hörling works. All designers with long experience and great knowledge. Today no less than 8 brands are designed at OPO Scandinavia: Studio Eyewear, KunoQvist, Young, F22, WeSC, NPS, Kalevala and Balmuir.
Anna Mälstad’s desire to create beautiful, but also functional things took her to the Royal Academy of Fine Arts in Copenhagen, where many of the best designers of our time have studied. Now, she has worked as an eyewear designer for over 15 years, always with the wearer’s needs and desires in focus when she puts the pen to the paper and starts a new project. Today, Anna Mälstad is the creative director of the Swedish eyewear company OPO Scandinavia, with the help of her designer colleagues Gustav Kristensson and Anna Hörling.
Something that has been important throughout the design process is joy. Like a garment, optical glasses are designed to be worn visibly, often from morning to evening. Frames designed at OPO Scandinavia should convey both a playfulness and an elegance that looks seemingly easy.
OPO Scandinavia’s design department is at least one year ahead in its processes. Being schooled in classic Scandinavian design and having a long experience of making frames for the Nordic market, makes the process rock solid. The design process is constantly evaluated so to minimize the ordering of samples to save material, transports, time and costs.